Spotlight On: Maciek Zurawski of Grillin with Dad

We are beyond excited to welcome Maciek Zurawski of Grillin with Dad to the #CookItCrew! Originally from Poland, Maciek had his first taste of American BBQ at age 10 and was immediately hooked. His passion for BBQ was further ignited when his wife (and now business partner) gifted him a grill for Father’s Day in […]

What’s Trending in July

Summer is in full swing! Cue the sunburns, summer Fridays, and outdoor dining that’s actually enjoyable. This July there will be high demand for content centered around outdoor entertaining, traveling, and (believe it or not) back to school season. Here are some notable dates and trending topics to roll into your July editorial calendar! Notable […]

Spotlight On: Ed Duffy of Dwardcooks

It’s time for another #CookItSpotlight! This month is all about Ed Duffy and his increasingly popular food blog, Dwardcooks. Ed is a former high school English teacher turned healthy-ish food blogger and stay-at-home dad. With a focus on family, he uses his platform to share quick, easy, and satisfying recipes that are perfect for working […]

What’s Trending in June

The days are long, the weather is warm, and everyone is buzzing with excitement as school wraps up and summer plans are finalized! From Father’s Day celebrations to Juneteenth cookouts to Pride Month parties, June is stuffed full of opportunities to create captivating content for both brands and influencers. Here’s a list of notable holidays […]

Facebook & Instagram Best Practices for Influencers

Everyone knows that social media algorithms are constantly changing, and Facebook and Instagram are no exception. That said, these platforms are trying to be more transparent about how content is ranked, shown, and moderated. Check out the official statements on “How Instagram Works” and “How Facebook Works”. There are many resources out there with tips […]

How to Attract Brands as an Influencer

As an influencer, getting a brand’s attention requires a lot of work. So how do you do it? While there’s no one-size-fits-all answer to this question, there are many proactive ways to up your noticeability on your social platforms. Whether you’re fielding negotiations yourself or you’ve got a kickass team handling it for you (shout-out […]

Spotlight On: Crowded Kitchen

In honor of Mother’s Day, we’re spotlighting the talented mother/daughter duo behind Crowded Kitchen, Lexi Harrison and Beth Sinclair! What began as a simple Instagram account has quickly grown into a six figure business with no evidence of slowing down. Over the years, Lexi and Beth have attracted over 214k followers with their beautifully photographed […]

Our Q2 Trend Predictions

Now that we’re through the first (and coldest!) quarter of 2022, we’re seeing interesting trends emerge as brands and influencers continue to connect with their audiences. From a new crop of barbecues to health-conscious energy drinks, here’s a closer look at our Q2 trend predictions. Edible Tableware Reduction of single use containers and plastic waste […]

What’s Trending in May

Cue the yearly “It’s Gonna Be May” JT memes because this year is flying by! Between grad parties, Mother’s Day celebrations, and Memorial Day barbecues, May marks the unofficial but much anticipated start of summer. As we transition into the warmer months, the conversation across the social landscape will turn to backyard parties, road trips […]

How To Get Verified On Instagram

instagram

Everyone is after that coveted blue checkmark, but how do you actually get one? We got the inside scoop from IG HQ on how to get verified on Instagram. Spoiler alert, it’s a waiting game. What is a verified badge? A verified badge is a blue checkmark that appears next to an Instagram account’s name […]