team cookit
For starters, we love what we do. We love strategizing with our creators, helping them achieve their creative and financial goals. We love brainstorming with our brand clients, helping them craft campaign concepts that align with their goals. And we love bringing our creators and brands together to make some marketing magic.
We know that the secret to success in this business lies in the hands of expert creators who inspire, educate and entertain an audience loyal to them and their content. At CookIt, that expertise always leads the conversation between influencer and brand. Both are invited to our virtual table where they have the opportunity to talk, share goals and create a true partnership.
We are a boutique talent management agency representing a growing number of the top food creators in the business.
NEW BUSINESS DEVELOPMENT & PARTNERSHIP MANAGEMENT
MEDIA KITS AND CONTRACT NEGOTIATION
ADMIN SUPPORT, INCLUDING INVOICING AND TIMELY PAYMENTS
EDUCATION AND GROWTH STRATEGY
We are storytellers and strategy pros, the team you need to manage your influencer plan and deliver (exceed!) the results you want to see.
PARTNERSHIP STRATEGY AND CAMPAIGN CONCEPTION
TALENT CASTING AND RECOMMENDATIONS
CREATIVE BRIEFS AND LICENSING
CONTRACTING AND CUSTOM REPORTING
KIND WORDS
Alyssa Werner, Brand Partnerships & Influencer Managaement
Some of our favorite work happens outside of a deck or a call! 🥂 Last month, our NYC based CookIt team went to dinner with Priyanka of @chefpriyanka at @thecornerstore - good food, better conversation, and a reminder of why we love the relationships we build with our talent!
Here’s everything they ate ➡️
Seasonal Crudo
The Corner Store Caesar
Seasonal Tomato Appetizer
Wagyu French Dip
Au Jus from the Wagyu French Dip
Steak Frites
Pornstar Royale
Sour Cream & Onion Martini
Tomato Martini
Hand-Cut French Fries
Vegetarian Chicken Parm
Wilted Spinach
Samoa Sundae
Apple Hand Pies
Four different voices from one incredible roster! 🍋 @lemonatilemonade invited Melissa (@melissajorealrecipes), Jordan (@kentuckyginger), Sam (@servedbysammy), and Katie (@bitsbitesblog) to their family farm in Argentina and we couldn’t be prouder to see an entire brand trip filled with CookIt talent! They brought brand awareness, spotlighted their products, and connected them with new audiences.
It’s exactly what we love about the CookIt roster: range, quality, and creators brands trust to represent them well.
Here are a few of our favorite moments they shared from the trip! 💛
Meet Samantha of @sammymontgoms, one of the newest additions to the CookIt family! 🎉
Samantha grew up in a big Italian family, where homemade pizza, pasta, fresh bread, and wine were always on the table for anyone who walked through the door. Watching (and taste-testing) alongside her parents, grandparents, aunts, and uncles instilled a love for nostalgic Italian dishes, especially pasta, that she now recreates in her own kitchen. That same love for cooking shapes the content she shares today - honest, relatable, and achievable, with simple, sustainable recipes for the everyday cook, cooked from the heart and never overly produced.
It’s not a CookIt team member’s birthday without delicious food involved! 🍿 @mariah.gr celebrated her birthday at Disneyland by trying all the new foods she hasn’t had yet and rating each one out of 10. Happy birthday, Mariah! 🎉 We’re so excited for everything this year has in store for you! 💛
Say hello to Sheila of @shewillevolve, who recently joined the CookIt roster! 🎉
Sheila is a Latina creator and mom who serves up bold, crave-worthy recipes that make people stop scrolling, start saving, and head straight to the kitchen - with an EGR of 10.3% on Instagram and 6.3% on TikTok to prove it. Her concepts are anything but ordinary, including a viral hashbrown series that showcases her out-of-the-box creativity. From comfort food twists to clever family-friendly meals, she knows how to turn everyday ingredients into high-performing content with strong ASMR and audience engagement. That same magic carries into her brand work - Sheila loves partnering with brands to create thumb-stopping campaigns that seamlessly spotlight products in fresh, authentic, and delicious ways audiences genuinely want to recreate.
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