Last updated: August 26, 2021
This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Website and tells You about Your privacy rights and how the law protects You. This Privacy Policy does not apply to any personal data collected by Us in the course of providing our brand-management, content generation, or talent services pursuant to our master services agreement.
We use Your Personal data to provide and improve the Website. By using the Website, You agree to the collection and use of information in accordance with this Privacy Policy.
Interpretations and Definitions
Interpretations
The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.
Definitions
For the purposes of this Privacy Policy:
Collecting and Using Your Personal Data
Types of Data Collected
Personal Data
While using Our Website, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:
Usage Data
Usage Data is collected automatically when using the Website.
Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Website that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
When You access the Website by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.
We may also collect information that Your browser sends whenever You visit our Website or when You access the Website by or through a mobile device.
Tracking Technologies and Cookies
We use Cookies and similar tracking technologies to track the activity on Our Website and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Website. The technologies We use may include:
Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. You can learn more about cookies here: All About Cookies by TermsFeed.
We use both Session and Persistent Cookies for the purposes set out below:
Use of Your Personal Data
The Company may use Personal Data for the following purposes:
We may share Your personal information in the following situations:
Retention of Your Personal Data
The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Website, or We are legally obligated to retain this data for longer time periods.
Transfer of Your Personal Data
Our Website is intended for a U.S. audience and we make no representations that the Website is appropriate or available for use in other locations. However, if you use the Site, you understand and acknowledge that your Personal Information will be transferred to, processed and stored in, the United States, which may have less comprehensive privacy laws that the country in which you are based.
Disclosure of Your Personal Data
Business Transactions
If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.
Law enforcement
Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).
Other legal requirements
The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:
Security of Your Personal Data
The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.
Detailed Information on the Processing of Your Personal Data
The Service Providers We use may have access to Your Personal Data. These third-party vendors collect, store, use, process and transfer information about Your activity on Our Website in accordance with their Privacy Policies.
Analytics
We may use third-party Service Providers to monitor and analyze the use of our Website.
Email Marketing
We may use Your Personal Data to contact You with newsletters, marketing or promotional materials and other information that may be of interest to You. You may opt-out of receiving any, or all, of these communications from Us by following the unsubscribe link or instructions provided in any email We send or by contacting Us.
We may use Email Marketing Service Providers to manage and send emails to You.
Website
You can opt out of receiving ads that are personalized as served by our Service Providers by following our instructions presented on the Website:
The opt out will place a cookie on Your computer that is unique to the browser You use to opt out. If you change browsers or delete the cookies saved by your browser, You will need to opt out again.
Mobile Devices
Your mobile device may give You the ability to opt out of the use of information about the apps You use in order to serve You ads that are targeted to Your interests:
You can also stop the collection of location information from Your mobile device by changing the preferences on Your mobile device.
“Do Not Track” Policy as Required by California Online Privacy Protection Act (CalOPPA)
Our Website does not respond to Do Not Track signals.
However, some third party websites do keep track of Your browsing activities. If You are visiting such websites, You can set Your preferences in Your web browser to inform websites that You do not want to be tracked. You can enable or disable DNT by visiting the preferences or settings page of Your web browser.
Children’s Privacy
Our Website does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.
If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent’s consent before We collect and use that information.
Your California Privacy Rights (California’s Shine the Light law)
Under California Civil Code Section 1798 (California’s Shine the Light law), California residents with an established business relationship with us can request information once a year about sharing their Personal Data with third parties for the third parties’ direct marketing purposes.
If you’d like to request more information under the California Shine the Light law, and if You are a California resident, You can contact Us using the contact information provided below.
Links to Other Websites
Our Website may contain links to other websites that are not operated by Us. For example, we may link to third-party affiliate and content management solutions. If You click on a third party link, You will be directed to that third party’s site. We strongly advise You to review the Privacy Policy of every site You visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.
Changes to this Privacy Policy
We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.
We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the “Last updated” date at the top of this Privacy Policy.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy, You can contact us:
In case you missed it, we were on the ground at @natprodexpo West a couple weeks ago, walking the convention alongside some of the incredible talent on our roster, including Ronica from @mymanabites!
While there, Ronica connected in person with @wisecode.ai - an app that lets you scan any food label and instantly breaks down ingredients, reveals how processed it really is, and delivers a clear, science-backed nutrition score. 📱
She captured content on-site, filmed quick sound bites for the brand’s internal and social use, and seamlessly incorporated Expo West footage into her sponsored post - elevating the partnership with a level of authenticity and real-world storytelling you just can’t replicate off-site!
Last week, Talent Coordinator Carly Halper was joined by Katie of @bitsbitesblog from the CookIt roster to attend @theinspiredhomeshow, a premier event for home and housewares brands. It was another successful event - making new connections with brands in person, learning more about their marketing and campaign strategies for the year, and introducing CookIt to the community. 🎉
Exploring the show floor, we connected with both familiar brands from last year and new ones, including @haden_usa, @brodandtaylor, and Gibson Homeware. It was clear that many brands are increasingly embracing influencer marketing, especially for new product launches, recognizing the value of influencer partnerships alongside more traditional approaches. With so many brands open to collaboration and innovation, we’re excited for what’s ahead - stay tuned for upcoming partnerships and opportunities!
Back from Expo West last week and still thinking about the innovations we saw across the show floor. 💛 One theme came up again and again: familiar foods being reimagined through function, format, and nostalgia! Here are the trends that stood out:
🍟 𝐀𝐧𝐢𝐦𝐚𝐥 𝐅𝐚𝐭𝐬 𝐌𝐚𝐤𝐢𝐧𝐠 𝐚 𝐂𝐨𝐦𝐞𝐛𝐚𝐜𝐤: Beef tallow is back! @steaknshake leaned into tallow fries, and traditional fats and less processed frying mediums are gaining traction.
🌾 𝐅𝐢𝐛𝐞𝐫 𝐚𝐬 𝐭𝐡𝐞 𝐍𝐞𝐱𝐭 𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐈𝐧𝐠𝐫𝐞𝐝𝐢𝐞𝐧𝐭: Protein remains strong, but fiber is quickly emerging as the new functional hero.
🥛 𝐒𝐚𝐯𝐨𝐫𝐲 𝐌𝐢𝐥𝐤 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧: Plant-based milks are expanding beyond sweet or neutral flavors. Have you heard of @oatly’s popcorn milk?
🍝 𝐁𝐞𝐭𝐭𝐞𝐫-𝐟𝐨𝐫-𝐘𝐨𝐮 𝐏𝐚𝐬𝐭𝐚: The pasta category continues to evolve with strong better-for-you positioning like with @eatbanza’s showcased gluten-free shells!
🍕 𝐄𝐥𝐞𝐯𝐚𝐭𝐞𝐝 𝐅𝐫𝐨𝐳𝐞𝐧 𝐏𝐢𝐳𝐳𝐚: Frozen pizza is premiumizing - @larossipizza stood out with pizzas produced directly in Italy, reinforcing the imported authenticity angle!
🥟 𝐒𝐨𝐮𝐩 𝐃𝐮𝐦𝐩𝐥𝐢𝐧𝐠 𝐒𝐮𝐫𝐠𝐞: Soup dumplings continue to expand. @eat.mila impressed with flavors like Spicy Hot Pot Beef!
🍫 𝐃𝐚𝐭𝐞𝐬 𝐚𝐬 𝐚 𝐍𝐚𝐭𝐮𝐫𝐚𝐥 𝐒𝐰𝐞𝐞𝐭𝐞𝐧𝐞𝐫 𝐚𝐧𝐝 𝐂𝐚𝐫𝐫𝐢𝐞𝐫: Dates are showing up more as a natural sweetener and product base. We loved @frenchsquirrel.co’s peanut butter stuffed dates!
🥔 𝐄𝐯𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠 𝐆𝐞𝐭𝐭𝐢𝐧𝐠 𝐂𝐡𝐢𝐩’𝐢𝐟𝐢𝐞𝐝: Brands are turning unexpected foods into crunchy chip formats (like @little.latke and @mamametempehchips).
🧀 𝐂𝐨𝐭𝐭𝐚𝐠𝐞 𝐂𝐡𝐞𝐞𝐬𝐞 𝐢𝐧 𝐄𝐯𝐞𝐫𝐲 𝐅𝐨𝐫𝐦𝐚𝐭: Cottage cheese is still having a major moment!
🥑 𝐀𝐯𝐨𝐜𝐚𝐝𝐨 𝐎𝐢𝐥 𝐎𝐧 𝐓𝐡𝐞 𝐑𝐢𝐬𝐞: @eatsimpli and other brands see avocado oil as a healthier option.
📱 𝐔𝐏𝐅 𝐚𝐧𝐝 𝐑𝐎𝐂: Ultra Processed Foods and Regenerative Organic Certified ingredients got a lot of attention this year. @wisecode.ai, a new AI-powered app, lets you scan barcodes to detect UPF foods - how cool!
✨ 𝐁𝐨𝐨𝐬𝐭 𝐄𝐯𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠: In the supplement world, it’s all about collagen, peptides, colostrum, prebiotics, and whey.
Huge congratulations to Ronica of @mymanabites from the CookIt talent roster on hitting 1 million followers on Facebook! 🎉
When asked what fueled her incredible growth, Ronica shared:
“Consistency and community made all the difference. I showed up every day posting recipes that reflect me, whether it’s wellness, family meals, or a yummy dessert, and connected with my audience by responding to comments and engaging with them. With this, Facebook gave me a platform to grow from 400 followers to 1 million in under two years.”
This milestone is truly no small feat. Cheers to showing up, staying authentic, and building a community that loves every bite! 👏
Welcome Isabelle of @foodbaby.bklyn to the CookIt talent roster! 💛 Based in New York, she’s all about celebrating everyday life in the city. From running and yoga to painting, ceramics, and photography, she blends her many passions with a love for food, culture, and creativity, creating a lifestyle-inspired feed that feels both authentic and vibrant!
Drawing from her Chinese and Portuguese heritage, @foodbaby.bklyn creates recipes that honor family traditions while embracing the diverse flavors of New York. 🚕 She loves learning from the city’s food community and sharing those discoveries with her audience, inspiring them to cook, explore, and appreciate food as a meaningful part of everyday life!
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