8 Easy Holiday Content Ideas for Food Bloggers
Need some inspiration for holiday content? We’ve got you covered with 8 easy ideas to help make your holiday season merry and bright. 1. Create a gift guide Gifts for home bakers, gifts for food lovers under $40, Black-owned gift guide for foodies, gifts for kids who love to cook…the list goes on and on. […]
What’s Trending in October
Pumpkin recipes and tailgating treats are all over everyone’s feed right now, which can only mean one thing: fall is here! There’s a chill in the air, the holidays are round the corner, and there are plenty of seasonal topics to include in your content calendar as we kick off Q4. Here’s what topics we […]
The Power of Organic Tagging
True or false: Influencers shouldn’t tag brands in organic posts. FALSE. Tagging brands is a very smart way to grab their attention. Contrary to popular belief, tagging brands in non-sponsored content does not set the expectation that you’re willing to work for free. In fact, organically tagging brands is beneficial for a number of reasons: […]
What’s Trending in September
From Labor Day weekend to the NFL kickoff, September is a treasure trove of opportunities to create content as we transition from summer to fall. Seasonal produce, upcoming holidays, and classic autumn activities are on everyones’ mind and in everyones’ search boxes. Need help planning out your September content? Here’s a list of holidays and […]
The New Face of Influencer Marketing
It’s no secret that social media has changed a lot over the last few years, and that means social media in the food space has changed a lot too. Light and bright feeds with aesthetically pleasing photos of food don’t cut it anymore. People (and the algorithms) want pictures of ingredients bathed in warm natural […]
What’s Trending in August
If the talk around the PSL returning to Starbucks is any indication, August signals the end of summer and transition into fall. Hooray for finally making it over the summer slump! As vacation plans wind down and back to school content picks up speed, you can expect lots of cheap, easy, and quick recipes taking […]
What’s Trending in July
Summer is in full swing! Cue the sunburns, summer Fridays, and outdoor dining that’s actually enjoyable. This July there will be high demand for content centered around outdoor entertaining, traveling, and (believe it or not) back to school season. Here are some notable dates and trending topics to roll into your July editorial calendar! Notable […]
What’s Trending in June
The days are long, the weather is warm, and everyone is buzzing with excitement as school wraps up and summer plans are finalized! From Father’s Day celebrations to Juneteenth cookouts to Pride Month parties, June is stuffed full of opportunities to create captivating content for both brands and influencers. Here’s a list of notable holidays […]
Facebook & Instagram Best Practices for Influencers
Everyone knows that social media algorithms are constantly changing, and Facebook and Instagram are no exception. That said, these platforms are trying to be more transparent about how content is ranked, shown, and moderated. Check out the official statements on “How Instagram Works” and “How Facebook Works”. There are many resources out there with tips […]
How to Attract Brands as an Influencer
As an influencer, getting a brand’s attention requires a lot of work. So how do you do it? While there’s no one-size-fits-all answer to this question, there are many proactive ways to up your noticeability on your social platforms. Whether you’re fielding negotiations yourself or you’ve got a kickass team handling it for you (shout-out […]